Being British, we do love a queue, but let’s be honest, they are annoying. However, when effectively managed, they present an opportunity to keep customers in line (pun intended) as you build a positive business image.
The question of how to best manage queues is not something new. Businesses today understand that well-designed queue management systems can significantly impact the way any service-based organisation caters to its clientele.
Smart queue management systems along with robust traffic flow solutions can help businesses stay on top of issues that arise through queuing.
Let’s take a look at just how important queuing management systems are!
Control Customer Queues
Nobody likes waiting but queues are unavoidable. With queue management systems, you can manage foot traffic effectively in your store while ensuring that customers wait comfortably without getting too ruffled.
When customers get an estimate of how long they are likely to wait, it gives them peace of mind knowing that their spot won’t be taken by somebody else. When your customers are happy with the service you provide, they will come back for repeat purchases. On the other hand, you can benefit from the word of mouth marketing they’ll do on your behalf.
When your customers are happy and relaxed, it will lead to increased revenues and profitability.
Your store staff will be at ease as customers won’t be overwhelming them by crowding their counters. This means your staff will be able to cater to your customers in a relaxed and controlled environment. Happy employees are more productive which inevitably leads to the customer having a positive experience in your store.
Enhance the Quality of the Service You Provide
Now that you have staff that is happy and relaxed, you can expect them to provide a great service to your customers. The queue management systems integrated into your automatic business doors will assist you in keeping track of the footfall you receive along with staff performance metrics. If any issues arise at the service level, these are brought to your attention immediately.
This way you can solve issues in real-time as your store managers keep tabs on live statistics. If need be, they can assign more manpower to attend to something that can help reduce wait times significantly.
Streamline Store Expenses
With automatic doors (sliding and swinging) and an intelligent customer management system at your disposal, you will be able to keep track of the customer flow in real-time. These systems are capable of predicting customer queues based on historic data records. These records enable managers to make plans in advance and make the most of the available resources.
For instance, if system statistics show that customer queues start building up only after 11 am, then the staff from the counter can be assigned to some other tasks till its time for them to go back to their counters.
Customer is king you’d definitely want to know their thoughts about their store experience. Queue management systems come with customer feedback devices attached so that customer feedback can be received immediately. The findings from this data can be used to further improve your services and products.
Internet and Mobile Queuing
To get the most out of products and services you offer, customers today are making the most of the internet through their smartphones, laptops, desktops and tablets. Queue management systems make it easier for customers to get in line!
Using queuing apps on their phone, customers can now get in the queue even before they leave their homes. They can secure an appointment for various services over the internet. This means they do not have to wait long for their turn which in turn adds to their quotient of customer satisfaction.
Call Doorway Services for Smart Business Door Installation and Repair
To maximise the benefits of your queue management systems, its important to install sleek automatic doors that can assist you in regulating and managing the foot traffic in your store.
The professional door installers at Doorway Services are just the people for the job. We ensure that you get the most out of your entrance and exits while keeping your customers safe.